Growth Hacking
Carol Dweck: Growth Mindset vs Fixed Mindset—What does Science Say ?
Today, we hear a lot about growth, business growth, and even hyper-growth, especially in the business world. Personal development has become increasingly intertwined with business reality. The mindset of a founder, leader, or CEO is now seen as a critical factor for the overall growth and health of a company. But as the term “growth mindset” starts to become a buzzword, what does science really say about this phenomenon? Is it just another marketing gimmick or is there real neurological evidence behind it? Here’s an overview of the study conducted by Carol Dweck, renowned psychologist at Stanford University, on the growth mindset and its real—or imagined—differences from a fixed mindset. Part 1: Carol Dweck’s Foundational Work The concept of the growth mindset and fixed mindset has its roots in the pioneering work of Dr. Carol Dweck, a distinguished psychologist at Stanford University. Dr. Dweck devoted her career to understanding why some people succeed while others fail, and how our perception of…