Optimize your visibility in artificial intelligence search engines
Search engines are evolving. More and more users are getting their answers directly from AI-powered search engines like ChatGPT, Perplexity, or Google's AI Overviews.
In this new context, a company's visibility no longer depends solely on traditional SEO. It also depends on its ability to be understood, cited, and recommended by AI search engines.
At Ellevate , we support companies that want to structure their presence in these new search environments.
AI SEO involves optimizing a company's visibility in search engines based on LLMs (Large Language Models).
This includes, in particular:
GEO optimization (Generative Engine Optimization)
Content structuring for AI engines
strengthening signals of expertise and authority
The relationship between SEO and AI referencing
Our goal: to have your company mentioned and recommended in the responses generated by artificial intelligence engines (ChatGPT, Perplexity, Claude, Mistral, etc.)


AI-powered SEO is still an emerging field.
At Ellevate, this expertise is led by Jade Caillot , the agency's lead strategist and founder, based in Toronto.
Located in a highly advanced ecosystem on these topics, it has been working for more than two years with experts who test optimization strategies for AI-based engines and remains in contact with some players involved in their development.
This proximity to the North American ecosystem allows Ellevate to access analyses, tests and practices often observed well before their dissemination on the European market.
We thus support our clients with a very concrete understanding of the strategies actually tested on these new engines.
No overly complex or 12-month projects. Our approach is resolutely pragmatic, concrete, and operational.
Understanding how your business appears in AI search engines today.
In-depth analysis of your audience: what AI they use, where they are, and how they use it.
Strengthen the visibility of your expertise and your unique and specific positioning for AI generative engines.
Adapt your content (website, digital communication, social networks, external sources, backlinks, etc.) so that your company is recommended and chosen during a conversational search on a chat or an AI engine.
Test your site's visibility for free on ChatGPT, Perplexity and Gemini.
In two minutes, you get a score out of 100 and the 3 points to correct first.
Generative Engine Optimization (GEO) is a strategy that aims to optimize your content so that it is picked up as a reliable and relevant source by AI-powered search engines. This includes assistants like ChatGPT or Perplexity, but also AI features integrated into traditional search engines like Google SGE.
Absolutely not. Studies show that generative AI relies on the same reliable sources as traditional SEO. Good SEO therefore remains essential to feed these AIs with relevant content. GEO is a complement , not a replacement.
Because your customers aren't just searching on Google anymore. They're getting information through AI interfaces. If your content isn't structured to appear in these answers, you're losing visibility. GEO helps you anticipate this shift and stay visible, regardless of the channel.
This broadens your scope: instead of thinking solely in terms of search engines, you start structuring your content so that it is understandable by AI, well referenced, verifiable, contextualized… You move from a 3-dimensional strategy (technical SEO + content + authority) to a 4D strategy , with the “AI ready” dimension.
We audit your content to identify areas that need strengthening (structure, data, information quality), then we work to make each page useful, readable, and cited – not only by your human readers, but also by the AIs that support them.
Consult with an AI SEO expert to assess the potential for GEO optimization of your website.
When your customers ask ChatGPT, does it talk about you?
Your prospects aren't just searching on Google anymore. They're asking questions to ChatGPT, Perplexity, or Gemini, and these AI platforms recommend a few names. If yours isn't among them, a competitor will grab the request.
Check in two minutes if your site is readable and cited by AI.
Free · 2 minutes · Instant results